The JMW Digital process for scaling your brand.

The first priority is to fully align ourselves and understand your business and your goals.
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Client Onboarding & Strategy Development
  • We begin with a detailed onboarding questionnaire to gather everything we need to understand your brand fully—just like we’re part of your team. This allows us to create a bespoke strategy tailored to your fashion and footwear goals.
JMW Digital Office
Jason West JMW Digital
Approval & Implementation
  • Your eCommerce strategist will present a custom plan, including ads, designs, and more. You’ll review everything, request any changes, and once approved, we’ll implement the strategy.
Reporting & Optimisation
  • You’ll have access to real-time performance tracking via Triple Whale or Looker Studio, depending on your platform. We focus on your P&L, driving profit, and ensuring that every strategy maximises your return. Our team continuously tests and optimises for the best growth results.
JMW Digital Office
JMW Digital Office
Scale
  • Once we’ve established a winning formula, we focus on scaling your business. You’ll see your sales grow, and we’ll keep refining the strategy for even greater success.

JMW Digital FAQs

Why should I go with a fashion marketing agency vs generic
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Fashion marketing is unique—it’s not just about selling products, but about selling a lifestyle and creating desire. A specialised agency like JMW understands the trends, seasonality, and emotional connection that drives fashion purchases. We tailor strategies to the unique dynamics of fashion, ensuring your brand resonates with style-conscious consumers in ways that a generic agency may overlook.

What makes JMW Different to other agencies?
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Our team is made up of fashion and eCommerce experts who truly know the industry. Our director ran a luxury footwear store for 6 years, so we understand firsthand what it takes to run and grow a business. This unique combination of real-world experience and deep industry knowledge allows us to deliver strategies tailored specifically to the needs of fashion and footwear brands.

I've been burned before, how do I know you won't do the same?
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We get it, and that’s why we’re selective about who we work with. We only partner with brands that have the right foundations—like a solid community and awareness beyond ads—so we know we can make a real impact. With our team of fashion and eCommerce experts, including our director who ran a luxury footwear store for 6 years, we bring real-world experience to the table. We’re here for long-term growth, not just quick wins.

How do I get the best out of JMW Digital?
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To get the best results, it's important to see us as an extension of your business. Dedicating time to work closely with us, sharing insights about your brand, and providing timely feedback will help us do our job more effectively. The more we collaborate and communicate, the better we can tailor strategies and drive success for your brand. We’re here to grow with you, but your involvement is key to making that happen.

How do I know if I’m at the right stage to work with JMW?
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You should have a proven concept, product-market fit, and an established brand or community. Even the best marketers can’t fix a bad product-market fit, so these foundations need to be in place. It’s also important to understand that agencies aren’t miracle workers—there’s no silver bullet strategy. You’ll need a sufficient budget to invest in high-quality services, as our expert team comes with the experience and expertise to drive real results, but that expertise comes with an additional cost.

JMW Digital
Paid Search
Paid Social
Email Marketing
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Farrellys
Paid Social
DUKE + DEXTER
Paid Social
Cleens

Scale your brand with JMW Digital

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